Free Google Ads audit · South Africa

Burning ad budget with no leads to show for it?

Get a free 30-minute audit from a 10× Google-certified specialist. You'll see exactly where your budget is leaking, what to fix first — and whether Google Ads is even the right channel for your business.

Claim my free auditFree 30-Minute Google Ads AuditNo obligation · No sales pitch · Done by Riaan personally

Google Partner — certifiedVerify on Google ↗

115

5★ Google reviews

10×

Recertified, not just once

18 yrs

On Google · ZA-based

Client testimonial · United Kingdom

Don't take my word for it — hear it from a client.

A short, unscripted video from a client on the other side of the world. Same approach, same straight talk, different time zone.

Dr Nerys Owen — UK psychology practice client testimonial

UK client

Tap to playYouTube ↗

Dr Nerys Owen · Psychology practice, England

What's in it for you

Four things you'll walk away with.

The audit is a working session — not a sales call. You'll leave with real answers, even if we never speak again.

See where it's leaking

Wasted clicks, broken match types, missing negatives. Laid out plainly so you actually understand it.

Stop paying for the wrong clicks

The biggest budget-killers are usually targeting and tracking. Fix those and the same spend works harder.

Know your real numbers

Cost per lead, conversion rate, what's actually driving sales. The numbers that matter, not vanity clicks.

A clear next move

What to fix first, what to leave alone, and whether Google Ads is even right for you. Honest answers either way.

Trusted by businesses across 7 countries

South AfricaNetherlandsFranceUnited KingdomUnited StatesAustraliaNew Zealand

You'll always leave knowing exactly where you stand.

★★★★★

“I have to commend Riaan Miles and his team for the effort, time, and meticulous attention they have applied to my Google Ads account! After 13 years of marketing my business, I am finally receiving quality leads and am now, more than ever, visible to my audience in a very competitive market!”

— Lianie Peens · Google Review

Sample audit findings

Here's the kind of thing we surface.

A real audit is account-specific, but the pattern is almost always the same. Spend is leaking somewhere obvious, lead cost is double what it should be, and a third of the budget is recoverable inside two weeks.

From a recent auditA client selling industrial laser cutters, machines that cost more than R1 million, had a campaign pulling in hobbyists who wanted to cut key rings at home. Every click was the wrong buyer. We rebuilt the account around real fabrication businesses. In the first week, the new campaign sold a machine to a national factory — and the client was so impressed, they personally referred me to a major national energy-generation company straight after.

Where the spend is leakingWasted clicks, broken match types, missing negatives.
What a healthy CPL looks likeBenchmarked against your industry, not a generic average.
How much is recoverableIn rand terms, not vague promises. With a 14-day plan.

Claim my free audit

Account snapshot · sampleAudit ready

Google Ads app open on a phone — the platform we'll audit for you.

Subject · Your Google Ads account

Monthly spend

R 10,000

Last 30 days

Qualified leads

Below industry avg.

Cost per lead

R 3,333

Avg. should be R 650

Wasted spend

38%

Recoverable

3 issues flagged · illustrativeFree audit · 30 min

Common questions

Before you fill in the form.

01Is the audit really free? What's the catch?

It's genuinely free, and there's no catch. I do a handful of these every month because the conversations almost always lead to good work — sometimes with me, sometimes with someone else. No pressure either way.

02What do I need to give you access to?

Read-only access to your Google Ads account, and ideally Google Analytics. Takes 2 minutes — I'll send instructions. Without that, I'm guessing; with it, I can actually show you what's happening.

03I'm not really technical. Will I understand any of this?

Yes. I do this for plumbers, retailers, accountants — owners running businesses, not marketing teams. If something needs jargon, I’ll explain it in plain language. If it doesn’t, I won’t use it.

Claim your audit

30 minutes.
One call. No pitch.

If your Google Ads aren't bringing leads, the worst thing you can do is keep paying for more of the same. Spend 30 minutes with me and find out why.

No obligation. No sales pitch.
Done by Riaan personally — not handed off.
Reply within 2-3 business days.

★★★★★

“Riaan Miles and his team have been absolutely incredible! Since they took over our Google Ads and website, we've seen a huge improvement and a real positive impact on our business.”

— Miano Lee · Google Review

Riaan

Riaan Miles
Founder, IT Design · South Africa

Claim your free audit.

Takes 60 seconds · Reply within 2-3 business days

1. Your ad spend